R0,00 / Month
45K-90K
awareness, consideration, purchasing
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Digitally savvy, coupon-using shoppers earning over R10k/month — value-driven but with solid spending power.
Zapper users who’ve purchased everyday essentials, groceries, or fuel — high-frequency, utility-driven shoppers.
Consumers browsing everything from décor to appliances, kitchenware, and grooming products.
Financially focused users researching banks, insurers, legal advisors, and fintech tools.
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